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Sparking ideas
that ignite brands.
Compelling stories,
driven by data.

WHAT
WE DO

Strategic marketing and communications for an always on digital world that demands brands be nimble and responsive. We combine the best of creativity, digital, storytelling, conversational experience, and earned media to ignite your brand and deliver real results.

WHO WE
WORK WITH

We work with major brands across health, finance, consumer and FMCG, technology, Renewable Energy and more across Australia, NZ, Asia and the UK.

MEET THE
SPARKS

We’re a collective of highly experienced and talented practitioners of strategy, branding, marketing and communications, digital technology bringing deep know-how and broad experience to the new media landscape.

SPARK SOMETHING

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2023 Marketing Trends: A Look Beyond the Horizon

Marketing is an ever-evolving field, and the past 12 months have brought perhaps more changes than usual, for example, with the mainstream emergence of AI. Zeina Khodr draws on her extensive experience and reflects on her top 5 sessions (from over 300) from the SXSW event she attended in the USA to make some informed observations about emerging marketing trends.

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